Networking in L.A.

December 12, 2011 by cindy  
Filed under Mail Bag

Q: I’m new to LA and everyone is always talking about going to networking parties but I feel uncomfortable.

Billie M, Los Angeles

With the holidays upon us, it’s an opportune time to network as there are parties galore. But, if you are living in Los Angeles (and I’m sure this rings true in other places, just on a smaller scale) there are networking opportunities daily all year around. It’s really important that you get out there and meet people in your industry. It’s an industry built on who you know after all. A few tips to keep in mind:

1. Always have business cards. There is no excuse not to have a business card and if you don’t have them, people may not take you as seriously. If you don’t put what you do on the card, make sure you are able to write on the card so that you or the person you’re talking to can write it down.
2. Don’t be afraid of networking. When I first came to LA, I thought networking was so slimy and impersonal until I realized that it’s really all about getting to meet people. Don’t go into it thinking “what can that person do for me”, go into it thinking “what can I do for them” or “cool, I get meet a new person”. If your intentions are good, you will usually have a good time.
3. If you are bad at meeting and talking to people, practice! It is part of your job to interact with people. You are in a collaborative field after all.
4. Invite a friend along who is good at networking and pay attention.
5. Have Fun! It’s contagious and who doesn’t want to be around someone who is having fun?

I hope you are successful at meeting new people, welcome to LA and Happy Holidays!

Soonami Productions